With over 25 years of experience, Leeza’s campaigns have garnered over 150 awards from top public relations organizations nationwide. Additionally, THO serves as the Los Angeles area partner of the Public Relations Global Network, granting clients access to over 50 global markets. The agency was also named to one of the top 200 firms in the country by Forbes magazine in 2021, and she has been named by Globest.com as a Woman of Influence and a Woman to Watch, among other designations.
5 Steps To Recover From A PR Crisis Below, we’ve outlined some of the top steps a company should implement to mitigate and recover from a PR crisis. Analyze The Damage If your company has fallen victim to a PR disaster, the first thing on your agenda should be to ascertain the damage done to… Continue reading How To Recover From A Public Relations Crisis
Why You Need To Form An Emotional Identity With Your Customers Before we jump into the best ways to form an emotional connection with your customers, it is important to understand why emotional connections are vital to being successful. With so many different products and services to choose from, customers are constantly weighing one brand… Continue reading Why You Should Care About What Customers Feel
Live with integrity. Lead by example. Learn every day. …and laugh. After all, life is short. Enjoy it!
Telehealth is becoming more and more popular as a way to provide healthcare services. In fact, research shows that over half of hospitals in the United States use telemedicine. There are many benefits to using telehealth, including improved access to care, increased convenience, and reduced costs. However, many people are still not aware of what… Continue reading How to Promote Telehealth Services Effectively in 2025
In this article, we are going to look at ways public relations shaped the pandemic as well as three key lessons that healthcare PR agencies learned from the pandemic. Public Relations During The Pandemic From the very beginning, public relations has played a vital role in shaping how the world perceives and responds to pandemics.… Continue reading 3 Healthcare Lessons Public Relations Agencies Learned From The Pandemic
In this article, we will explore ways in which public relations can be used to support Ukraine. Hopefully, with the help of these tactics, we can start to bring about change. Create Awareness If your business is looking for ways to help create awareness for Ukraine, here are some tips that can help you achieve… Continue reading How Public Relations Can Globally Influence Support for Ukraine
There’s no doubt that your business uses social media for marketing its products and services. If you want your business to succeed in an ever-changing world, it’ll pay to keep an eye on the metaverse. Luckily, preparing your business for the metaverse doesn’t have to be a daunting task! At The Hoyt Organization, we help… Continue reading What Brands Need To Know About Marketing In The Metaverse
The Connection Between PR And Digital Marketing Digital PR is an online marketing tactic used by businesses and marketers to increase a brand’s online presence. This strategy is used to: Digital PR strategy is therefore a combination of digital marketing and public relations. Digital marketing involves the use of online technology to promote brands and… Continue reading Why Your PR Strategy Needs Digital Marketing
Unlike any other marketing tactic. consumers find influencers more trustworthy than brands. Consider the following facts: And this is exactly the kind of advertising connections you should be looking for. Below, we’ve outlined why your brand needs an influencer PR strategy, and how you can create one. Why Invest In Influencer Marketing? Hearing about the… Continue reading Why Your Brand Needs An Influencer PR Strategy
The Client WET’s innovative team of 200 has created over 260 public installations, notably including The Fountains of Bellagio, The Dubai Fountain, The Revson Fountain at Lincoln Center, The Fountains of Wynn Palace in Macau, Aquanura in the Netherlands, and the Olympic Fountains in Salt Lake City and Sochi, Russia. The firm holds more than… Continue reading Securing High Profile Business Related Media Coverage for Prominent Water Feature at EXPO 2020 Dubai
3 Best PR Strategies To Promote Your Luxury Spa Reward Loyal Customers It may sound simple, but by rewarding both new and old customers, you can incentivize them to return more regularly to your day spa. If you are looking for a way to show your customers that you value their support, then now would… Continue reading How To Promote Your Luxury Day Spa With Public Relations
We’ve outlined PR strategy tips and tricks below that can help to elevate your beauty and skincare brand to the next level. 3 Effective PR Strategies For Beauty And Skincare Brands Invest In a Well-Crafted SEO Strategy Today’s typical customer wants products to be accessible and readily available. The beauty and skincare industry is no… Continue reading Does Your Beauty And Skincare PR Strategy Need A Makeover?
3 Key PR Tactics For Food And Restaurant Brands Allow Customers to Experience Your Brand People rarely stay spectators if they see something fun they really want to participate in. Why not grab this golden opportunity to transform your food brand into the next experiential treat? After all, foodies are all about enjoying and truly… Continue reading Public Relations For Restaurant and Food Brands
The initial program accomplished two goals: CAMPAIGN INITIATIVES These media relations efforts targeted specific regions for the states that were identified by the company’s expansion plans. These included New Jersey, Alaska, California, Michigan, and Washington. The program, which launched in May 2020, was originally designed to distribute one press release a month. THO adjusted strategies… Continue reading Expanding into new market for a virtual addiction treatment company
To raise awareness of these centers, they engaged The Hoyt Organization (THO) to develop and execute a strategic, comprehensive public relations campaign. This campaign started on the regional level, depending on the location, then it was eventually expanded to add national placements as the year progressed. In addition, THO managed the media relations outreach for… Continue reading Serving as the voice for a treatment center expanding further into the East Coast region
Everyone has questions when they are launching a new campaign. Finding the right agency is the first step to making the process successful. Here are some of the frequently asked questions that will help you find the right match.
We manage a wide range of projects—from one-off campaigns, such as product launches or crisis communications, to comprehensive, long-term partnerships that help build your brand. For more details on our services, please visit our Services page.
While we successfully deliver both, our strength lies in forging long-term, strategic relationships. This approach allows us to develop deep insights into your business, ensuring sustained brand growth. Learn more about our strategic approach on our Public Relations and Media Relations page.
To achieve impactful results, our campaigns generally start in the $10K per month range and scale up from there depending on the various components that are selected for the campaign. This budget enables us to allocate the necessary resources for a comprehensive, strategic approach. If your budget is different, we encourage you to reach out so we can explore the best options for your needs.
We understand that every business is unique. If your current budget falls below our typical range, we’re happy to discuss creative, phased solutions or smaller-scale projects that can help you achieve your goals while paving the way for future growth.
We work best with organizations that are committed to building a strong, lasting brand presence through proactive PR strategies. If you’re looking for strategic, long-term growth and are ready to invest in a comprehensive approach, we’re likely a great match. You might also find our Case Studies useful to see how we’ve helped similar clients.
Once you provide your details—such as your PR needs, budget range, and any specific questions—we review your inquiry and reach out to schedule a consultation. This conversation helps us determine the best way to support your objectives, whether it’s a single campaign or an ongoing partnership. In the meantime, feel free to explore our Blog for insights on industry trends and best practices.
A strategic public relations & integrated communications agency, THO has been offering strategic insight to clients across the nation for more than 25 years.
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