3 Key PR Tactics For Food And Restaurant Brands Allow Customers to Experience Your Brand People rarely stay spectators if they see something fun they really want to participate in. Why not grab this golden opportunity to transform your food brand into the next experiential treat? After all, foodies are all about enjoying and truly… Continue reading Public Relations For Restaurant and Food Brands
THO supported the company’s facilities through an integrated PR campaign focused on: THO OUTREACH The Hoyt Organization’s outreach efforts helped produce over 142 million impressions and the equivalent of 63 pages of editorial content promoting the brand and its partner facilities. These have resulted in an editorial value equal to $1,604,952 . CAMPAIGN RESULTS The following metrics offer… Continue reading Raising the awareness of a mental health and addiction treatment center in Southern California
Positioning a collegiate real estate research center as the premier voice in its industry. Overview While multifamily markets inch toward normalcy with modest rent increases in urban areas, suburban rents will continue to increase at high rates as vacancies remain scarce. The 2021 University of Southern California Casden Economics Forecast projects triple-digit dollar rent increases over the next two years for apartment dwellers in each of the region’s five markets with the highest rates of increase occurring… Continue reading Establishing Client as Industry’s Voice
Four Media Relations Strategies For Law Firms 1. Reach Out To Media Publications No matter what area of law you specialize in, it is essential to proactively reach out to various media houses. Bloggers and journalists from esteemed publications can portray you as a thought leader in your respective field. They will also be able… Continue reading Media Relations Strategies For Law Firms
The ESG movement will continue to grow. Companies that embrace ESG (environmental, social and corporate governance) policies and dedicate their corporate culture to supporting these environmental and social measures will set the stage for good stewardship of not only their own company but the world at large. I believe a company’s ESG score will become a… Continue reading Public Relations In 2022: What Will The Future Bring?
Below, we explore what public opinion is and how having the right attitude can influence how your customers engage with and perceive your brand. Public Opinion and Brand Perception Public opinion can be defined as the view of a sum of individuals on a specific issue. Public opinions regarding a particular business can be formed… Continue reading Persuade Public Opinion With The Right Attitude
How To Plan Your PR Healthcare Campaigns Determine the desired outcome If you want to effectively measure the effectiveness of your PR efforts, you will have to define the outcomes of all your marketing campaigns. Whether you want more brand awareness, reach a different demographic, or simply increase sales, you can effectively measure your success… Continue reading Planning a Winning Healthcare PR Strategy for 2025
Below, we outline the most important things you need to know about your tech startup’s relationship with the public. 5 Things To Know About PR As A Tech Startup Company These tips should help you navigate how to choose a PR strategy for your company. Start Small Remember: you are a business, not a celebrity.… Continue reading What You Need to Know About PR as a Tech Startup Company
What Is Active Listening? When it comes down to it, active listening requires you to be genuinely interested in the everyday concerns, wants, and needs of your target audience. It enables you to look at your brand from another vantage point and objectively analyze your shortcomings. More importantly, it also enables you to truly understand… Continue reading Practice Active Listening
The 5 Essential Strategies for Earning Media Coverage 1. Cultivate Authentic Relationships Through Strategic Networking The most valuable media relationships aren’t built through cold emails. They are forged through building genuine human connection. Strategic networking creates opportunities to establish yourself as a trusted resource long before you need coverage. Where to invest your networking efforts:… Continue reading 5 Proven Strategies to Capture Major Media Attention for Your Brand
Why Healthcare Brands Need PR Most healthcare brands are promising the world to potential customers. But, do these healthcare providers really care about each individual’s physical health? And if they do, how will they be able to convince you of that? People are being flooded with marketing material on a day-to-day basis. So, it’s crucial… Continue reading Building a Strong Healthcare Brand Through PR in 2025
7 Things We Can Learn About Crisis Management From The Miami Condo Collapse Let’s take a look at seven crisis management lessons that the condo collapse highlighted. Be Proactive Before any crisis occurs, it is best to act quickly to prevent the escalation of a potential problem. After the collapse of the Surfside condo, there… Continue reading What We Can Learn From The Condo Collapse in Miami
Social media becoming a daily staple for social connection, personal networking and building brands has brought forth the opportunity for marketing. Now, we are able to target ads in a way that was never before possible. Social media marketing has changed how we market and target. Every time some creates a social media account they… Continue reading Social Media Marketing is a Game Changer – and here’s why
1. The pandemic has shifted what people value. Sweats have replaced business suits. With the stay at home order, no one is commuting. While the new normal is sure to be a blend of where we are now, and where we were, there will be a balance of what people truly want to see. That… Continue reading What COVID-19 Taught Us About Communications
As a result, the coronavirus is even changing how we view and discuss brands as some of our favorite stores and restaurants are closed, and we rely more and more on the service of grocery store workers who have become essential in our ability to manage the pandemic. Just thinking about the possibility of monitoring… Continue reading Expand Your Monitoring, and Brand, With Social Listening Tools
Everyone has questions when they are launching a new campaign. Finding the right agency is the first step to making the process successful. Here are some of the frequently asked questions that will help you find the right match.
We manage a wide range of projects—from one-off campaigns, such as product launches or crisis communications, to comprehensive, long-term partnerships that help build your brand. For more details on our services, please visit our Services page.
While we successfully deliver both, our strength lies in forging long-term, strategic relationships. This approach allows us to develop deep insights into your business, ensuring sustained brand growth. Learn more about our strategic approach on our Public Relations and Media Relations page.
To achieve impactful results, our campaigns generally start in the $10K per month range and scale up from there depending on the various components that are selected for the campaign. This budget enables us to allocate the necessary resources for a comprehensive, strategic approach. If your budget is different, we encourage you to reach out so we can explore the best options for your needs.
We understand that every business is unique. If your current budget falls below our typical range, we’re happy to discuss creative, phased solutions or smaller-scale projects that can help you achieve your goals while paving the way for future growth.
We work best with organizations that are committed to building a strong, lasting brand presence through proactive PR strategies. If you’re looking for strategic, long-term growth and are ready to invest in a comprehensive approach, we’re likely a great match. You might also find our Case Studies useful to see how we’ve helped similar clients.
Once you provide your details—such as your PR needs, budget range, and any specific questions—we review your inquiry and reach out to schedule a consultation. This conversation helps us determine the best way to support your objectives, whether it’s a single campaign or an ongoing partnership. In the meantime, feel free to explore our Blog for insights on industry trends and best practices.
A strategic public relations & integrated communications agency, THO has been offering strategic insight to clients across the nation for more than 25 years.
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