What is Public Relations?

It could be getting a very visible influencer to wear your client’s clothing; or to secure the Mayor of your town to cut the ribbon for your organization’s new facility; or to capture the attention of venture capitalists in Silicon Valley who then will help fund your startup; or to insert your client into a… Continue reading What is Public Relations?

How PR can shape the mental health conversation

The fact is, millions of Americans struggle with mental health issues. The National Alliance of Mental Health reports that one in five adults in America experiences mental illness in their lifetime. Currently, it is estimated that nearly 10 million Americans are living with a serious mental disorder. The most common mental disorders are anxiety disorders,… Continue reading How PR can shape the mental health conversation

Creating A Powerhouse Brand: Expanding Through Acquisitions

A national commercial real estate firm with regional expertise, Lee & Associates embarked on an ambitious expansion plan. The business strategy focused on targeting local, smaller shops with strong industry leaders already in place, and melding the operation into the much larger platform at Lee. THO’S SOLUTION The program involved three steps: First, THO created… Continue reading Creating A Powerhouse Brand: Expanding Through Acquisitions

Are you using the best management tools to communicate?

Basecamp: A web-based project management tool, Basecamp organizes projects in addition to internal communications and can be used by a wide variety of users. Bottom line: It’s easy to use and can help cut down on email clutter. Slack: Designed to make team communication simpler, Slack organizes communications into specific groups and channels so the… Continue reading Are you using the best management tools to communicate?