So, it’s essential to keep your existing customers and clients happy. Keep them updated on what’s going on with your company, and ensure they know that you’re still there for them. In terms of marketing, you need to be more strategic and focused. You can’t afford to spend money on ads that don’t reach your… Continue reading How Public Relations Builds Relationships When Market Conditions Change
The Importance Of PR In Healthcare Unfortunately, even though healthcare public relations is essential, it is often overlooked when developing marketing and company growth strategies. Here are four of the most prominent reasons you need a healthcare PR team. Whether you are doing it yourself or using a reputable PR agency, PR should be a… Continue reading How PR and Healthcare Work Together to Improve Outcomes in 2025
Because of this, more and more companies are taking proactive steps, and developing a crisis management response plan for each part of their operations. But, what should go in this type of plan? How can it be most effectively pulled together? What’s the best way to implement it? Remember, even when there is someone on… Continue reading Crisis Management: Building Success into Your Plan
What Is Consumer PR? Consumer PR refers to how a company interacts and communicates with the general public. This includes customers, employees, the media, and key company stakeholders. Where marketing solely focuses on increasing company revenue, consumer PR increases brand awareness. It facilitates authentic connections between a brand and its target audience. Essentially, consumer PR… Continue reading Perfecting The Art of Consumer Public Relations
6 Key Skills For Communicating During A Crisis Decisiveness Just like planning ahead for unforeseen circumstances in your own life, one should also have contingency plans in place for any company emergency. A lot of important decisions will have to be made in a short span of time in the midst of a crisis. However,… Continue reading Essential Skills For Crisis Communications
ESG – or environmental, social and governance criteria– is a natural evolution of what is more commonly called corporate social responsibility. In fact, it is another mainstay of a business strategy that measures a business’s positive impact on society. ESG takes it a step further by embedding these values in the heart of an organization’s… Continue reading Is ESG moving the Needle for your Company?
If you are considering the use of QR codes for your PR campaigns, check out our short guide below. We look at what a QR code is, how it works, and what QR codes have to offer in public relations campaigns. What Is A QR Code? A QR code is a two-dimensional barcode that uses… Continue reading How To Use QR Codes in Public Relations Campaigns
Below, we’ve outlined why self-confidence matters and how you can become more confident in your public relations strategies. Why Self-Confidence Is The Most Essential Public Relations Skill A lot of people may mistakenly believe that confidence is a soft skill that they’ll only need later on in their careers. This is not the case. Irrespective… Continue reading Self Confidence Is The Most Essential Public Relations Skill
The ESG movement will continue to grow. Companies that embrace ESG (environmental, social and corporate governance) policies and dedicate their corporate culture to supporting these environmental and social measures will set the stage for good stewardship of not only their own company but the world at large. I believe a company’s ESG score will become a… Continue reading Public Relations In 2022: What Will The Future Bring?
Below, we outline the most important things you need to know about your tech startup’s relationship with the public. 5 Things To Know About PR As A Tech Startup Company These tips should help you navigate how to choose a PR strategy for your company. Start Small Remember: you are a business, not a celebrity.… Continue reading What You Need to Know About PR as a Tech Startup Company
To shine a brighter light on this topic, here’s a list of seven things everyone should know about PR. 7 Important Things You Should Know About PR PR And Advertising Are Not The Same Thing People often contact PR agencies with the idea that PR professionals can meet all their advertising needs. Although there are… Continue reading 7 Things Everyone Should Know About PR Professionals
What Is Active Listening? When it comes down to it, active listening requires you to be genuinely interested in the everyday concerns, wants, and needs of your target audience. It enables you to look at your brand from another vantage point and objectively analyze your shortcomings. More importantly, it also enables you to truly understand… Continue reading Practice Active Listening
What is a SPAC? A Special Purpose Acquisitions Company (SPAC) is a shell company specifically set up by investors to raise money through an IPO and eventually acquire another company. For example, SPAC Hedosophia Holdings bought a large stake (49%) in Virgin Galactic before taking the company public in 2019. SPAC companies have no existing… Continue reading SPAC Attack – What They Are, Why You Should Care and How Communications Plays a Role
For many employees following a long layoff, a return to normalcy will be anything but that so it’s important for organizations to be ready for potential challenges ahead when it comes to proper communications. If your business is one of many who might find cobwebs above your desk upon return to the office, you’ll definitely… Continue reading Five Ways Communicators Should Prepare to Reopen After Covid-19
Social media becoming a daily staple for social connection, personal networking and building brands has brought forth the opportunity for marketing. Now, we are able to target ads in a way that was never before possible. Social media marketing has changed how we market and target. Every time some creates a social media account they… Continue reading Social Media Marketing is a Game Changer – and here’s why
Everyone has questions when they are launching a new campaign. Finding the right agency is the first step to making the process successful. Here are some of the frequently asked questions that will help you find the right match.
We manage a wide range of projects—from one-off campaigns, such as product launches or crisis communications, to comprehensive, long-term partnerships that help build your brand. For more details on our services, please visit our Services page.
While we successfully deliver both, our strength lies in forging long-term, strategic relationships. This approach allows us to develop deep insights into your business, ensuring sustained brand growth. Learn more about our strategic approach on our Public Relations and Media Relations page.
To achieve impactful results, our campaigns generally start in the $10K per month range and scale up from there depending on the various components that are selected for the campaign. This budget enables us to allocate the necessary resources for a comprehensive, strategic approach. If your budget is different, we encourage you to reach out so we can explore the best options for your needs.
We understand that every business is unique. If your current budget falls below our typical range, we’re happy to discuss creative, phased solutions or smaller-scale projects that can help you achieve your goals while paving the way for future growth.
We work best with organizations that are committed to building a strong, lasting brand presence through proactive PR strategies. If you’re looking for strategic, long-term growth and are ready to invest in a comprehensive approach, we’re likely a great match. You might also find our Case Studies useful to see how we’ve helped similar clients.
Once you provide your details—such as your PR needs, budget range, and any specific questions—we review your inquiry and reach out to schedule a consultation. This conversation helps us determine the best way to support your objectives, whether it’s a single campaign or an ongoing partnership. In the meantime, feel free to explore our Blog for insights on industry trends and best practices.
A strategic public relations & integrated communications agency, THO as been offering strategic insight to clients across the nation for more than 25 years.
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