Ten Ways to Promote Workplace Health and Wellness

#1 Invest in Standing Desks It’s hard to sit in one place all day without getting restless or bored. The standing desk is a healthy solution to this problem because it allows employees to stretch their legs and stay productive. You can even hold competitions to see who can use their standing desk the most.… Continue reading Ten Ways to Promote Workplace Health and Wellness

Why Online Activism has the Power to Change the Way We Do Business

Local insurer Momentum Life had to rethink its life insurance policies. They had to do this specifically in relation to deaths as a result of violent crime. This was the aftermath of initially rejecting a claim. They rejected it due to a lack of disclosure of a pre-existing health condition at the time of signing… Continue reading Why Online Activism has the Power to Change the Way We Do Business

PTSD Awareness Day

Communicating to a larger audience requires strong organization and time management whether you’re doing media outreach, trying to manage social media, or boost attendance for an event. Part of being a successful communicator is being aware of, and knowing how to correctly use, the tools that are available to reach a large audience. Whether you are new to media management or unsure of the available tools, we have complied a list of our top Five programs to fill out your tool belt.

The Five Proven Benefits of Meditation in the Workplace

Meditating offers an abundance of benefits. It can be especially helpful in a workplace setting. Mindfulness and meditation help to bring your attention inwards. Through focusing on the present and noting any thoughts mediation can help you understand yourself better. Meditating can lower stress Learning to manage stress properly can trigger a domino effect of… Continue reading The Five Proven Benefits of Meditation in the Workplace

Building Bridges to Cross the Generation Gap at Work

Generation Gap Differences For Millennials it is the rigidity, the lack of flexibility, the “overbearing attitude” of the Baby Boomers that drives them to despair. And the frustration is not just between Baby Boomers and Millennials, Generation X is in the mix as well. Gen Xers are the often-overlooked generation that shares characteristics with Baby… Continue reading Building Bridges to Cross the Generation Gap at Work

Media Moment: Jessica Isaac

Jessica Isaac is a writer for Apartment Therapy as well as a a freelance professional photographer. You can see Jessica Isaac and her work on her website here and on Instagram here. What is something that you would like people to know about freelance writing? Having a voice is probably more important than technical perfection. Being… Continue reading Media Moment: Jessica Isaac

Universal Tips for Great Business-to-Business Public Relations

Business to business communication is essential. After 40 years of agency history, there are some key learnings I’d like to share. We find that one of the best PR tools are case studies. Let’s clarify first how we in the German market define a case study. It’s definition is an article showing a solution (product/service)… Continue reading Universal Tips for Great Business-to-Business Public Relations

Media Moment: William Speros, online editor

William Speros is the online editor for Hospitality Design, Contract, and Design:Retail. You can find him on Twitter, Instagram or LinkedIn. It was and remains deeply rewarding to gain a person’s trust in order to help us all make sense of the world. There are not many other jobs that come to mind in which… Continue reading Media Moment: William Speros, online editor

Six Pieces of Advice for Getting an Internship

2. Do Your Homework on Internships Before your interview, do your homework and research the company. Make sure you can express why you want to work there and what strengths you can offer to help the company succeed. What is their mission statement and how can you help the company further their goals? During the… Continue reading Six Pieces of Advice for Getting an Internship

Micro Influencers’ Macro Effect

Who are these influencers? An influencer is a person who influences or changes people’s behavior by definition. They have an impact on others. They have gained their follower’s trust. Many people may consider them an authority on a given topic. These topics can range from health to fitness to fashion. An influencer creates a social… Continue reading Micro Influencers’ Macro Effect

PRGN Adds Offices in Finland and New York, Elects Aaron Blank as President

Amersfoort, Netherlands (May 23, 2019) – The Public Relations Global Network (PRGN) announced today the slate of new officers for one of the top five largest networks of independent PR and communications agencies. The appointments were announced during PRGN’s recent bi-annual meeting in Amersfoort, the Netherlands. The three-day event, where the group’s leadership teams discuss… Continue reading PRGN Adds Offices in Finland and New York, Elects Aaron Blank as President

The Big Bang theory of PR

This relatively scary scenario is very likely to become reality. Should we have regrets that certain tasks – essential but time-consuming – such as monitoring content, identifying likes, shares and comments spreading on social media would be “uberized” by AI tools? Actually, we should praise automation for unleashing human talent that will fully benefit the… Continue reading The Big Bang theory of PR

Making Real Estate Economics Matter to Millions of Californians

The ChallengeTHO identified that the forecast was simply not reaching the right audience. THO decided to establish the actual forecast itself as a thought leader and information source for not only real estate professionals, but also the larger Southern California population. The Solution THO reimagined the Casden Forecast’s media materials to sharpen their focus and… Continue reading Making Real Estate Economics Matter to Millions of Californians

Creating A Powerhouse Brand: Expanding Through Acquisitions

A national commercial real estate firm with regional expertise, Lee & Associates embarked on an ambitious expansion plan. The business strategy focused on targeting local, smaller shops with strong industry leaders already in place, and melding the operation into the much larger platform at Lee. THO’S SOLUTION The program involved three steps: First, THO created… Continue reading Creating A Powerhouse Brand: Expanding Through Acquisitions