Are you looking to increase awareness about your consumer lifestyle business and build a larger audience? You may want to consider developing a consumer public relations program. This can help you build your reputation and grow your business. Consumer public relations is how businesses communicate with the public, or more specifically, their target audience. Businesses… Continue reading What Is Consumer Public Relations?
Are you feeling frustrated or uninspired with your organization’s activity on Twitter? This fast-paced, ever-changing platform can be tough to get the hang of, but by elevating your strategy, Twitter presence can be a key element in social media success. Last year, Twitter.com ranked as the 7th most visited website in the world with 145… Continue reading Social Media Series: How to Leverage Your Twitter Business Account
With social networks continuing to change the way people act and make decisions, business leaders need to determine how best to connect with their customers and shape their perceptions. Hootsuite claims, “If you’re not taking advantage of social, you’re missing out on a fast, inexpensive, and effective way to reach almost half the world’s population.”… Continue reading Social Media Series: How to Leverage Your Instagram Business Account
By Public Relations Global Network (PRGN) The Hoyt Organization is proud to be the Los Angeles area partner of Public Relations Global Network (PRGN), a network of 50 hand-selected public relations firms. Recently, PRGN hosted a lively panel discussion featuring agency leaders from around the world, discussing “The New World Ahead.” To learn more about this event, please… Continue reading Public Relations Global Network Holds First Open Global Online Conference: The New World Ahead
The 14th annual Hermes Creative Awards were recently held to recognize the messengers and creators involved in the concept and design of marketing communications programs. With over 300 categories and more than 6,000 global entrants, these awards have been an industry standard for more than 20 years. The Hoyt Organization was thrilled to be among… Continue reading The Hoyt Organization Wins Three 2020 Hermes Creative Awards
By David Landis – Landis Communications Inc. (LCI) I’m often asked, “How do you generate new business leads?” There’s no silver bullet to answer that question, but if I had to pick one strategy it would be: the power of Search Engine Optimization (SEO). Our marketing communications agency, Landis Communications Inc. in San Francisco, celebrates 30… Continue reading Six Tips: How SEO Can Power Your New Business Strategy