What Is Consumer Public Relations - Lifestyle - The Hoyt Organization

What Is Consumer Public Relations?

What Is The Difference Between Public Relations And Marketing? Public relations may sound a lot like marketing, but it is important to note the difference between the two. Consumer public relations is dedicated to building a business’ reputation and increasing brand awareness. Marketing, on the other hand, is focused on increasing a business’ revenue. It… Continue reading What Is Consumer Public Relations?

How to Leverage Your Twitter Business Account - Social Media -The Hoyt Organization

Social Media Series: How to Leverage Your Twitter Business Account

Last year, Twitter.com ranked as the 7th most visited website in the world with 145 million monetizable daily active users. This number continues to grow as users turn to Twitter for information and discourse on current events like the United States political climate and updates on COVID-19. While sometimes it can feel like you’re shouting into… Continue reading Social Media Series: How to Leverage Your Twitter Business Account

Social Media Series: How to Leverage Your Instagram Business Account

1. Optimize Your Bio Your bio is one of the first things users see on your page. It is a snapshot that relays the most important information someone should know about you. It sets the brands tone by quickly highlighting who you are, what you do and how to get in touch with you. Strategic… Continue reading Social Media Series: How to Leverage Your Instagram Business Account

Public Relations Global Network Holds First Open Global Online Conference: The New World Ahead

Held in conjunction with the Network’s bi-annual Fall conference on October 16, this first-time virtual event was attended by nearly 200 communicators from around the world. Moderated by PRWeek magazine’s VP and Editorial Director Steve Barrett, the panel – titled “The New World Ahead” – looked at what the 2020s will bring for communications professionals… Continue reading Public Relations Global Network Holds First Open Global Online Conference: The New World Ahead

The Hoyt Organization Wins Three 2020 Hermes Creative Awards

The Hoyt Organization’s efforts for USC Lusk Center for Real Estate earned a Platinum Award for Online Placement. For THO’s work with Waterton on the grand reveal of The Flat-DTLA, THO received a Gold Award for Instagram Strategy. Finally, THO received an Honorable Mention for their work with CREW-LA (Commercial Real Estate Women – Los… Continue reading The Hoyt Organization Wins Three 2020 Hermes Creative Awards

Six Tips: How SEO Can Power Your New Business Strategy

We’re not a large agency (we’re about 10 people) and our inbound leads average about 1 a day. Of those, I’d say 30% are legitimate leads that seem like a good fit for our firm; and of those 30%, about half will make it to the proposal stage. We are lucky to win about 50%… Continue reading Six Tips: How SEO Can Power Your New Business Strategy