Happy, engaged, and repeat customers can help you to grow your business. In an age where consumers want to authentically connect with your brand, auto-response messaging won’t do the trick. If lasting, meaningful consumer relationships are your brand’s end goal, then you’ll have to invest in consumer public relations. In this article, we’ll explore what… Continue reading Perfecting The Art of Consumer Public Relations
The beauty and skincare industry is changing. Not so long ago, women couldn’t wait to visit their favorite stores to purchase their must-have beauty products due to the pandemic. Now, however, more and more people shop online. These types of changes in consumer behavior mean that your beauty brand’s old marketing strategies may not be… Continue reading Does Your Beauty And Skincare PR Strategy Need A Makeover?
The food and restaurant industry is evolving at a rapid pace. With consumers being quite adamant in understanding where their food comes from and how their purchases can affect social issues, climate change, and overall wellness, it is now more vital than ever to tell your brand’s story in an authentic way. Below, we delve… Continue reading Public Relations For Restaurant and Food Brands