Are you feeling frustrated or uninspired with your organization’s activity on Twitter? This fast-paced, ever-changing platform can be tough to get the hang of, but by elevating your strategy, Twitter presence can be a key element in social media success. Last year, Twitter.com ranked as the 7th most visited website in the world with 145… Continue reading Social Media Series: How to Leverage Your Twitter Business Account
With social networks continuing to change the way people act and make decisions, business leaders need to determine how best to connect with their customers and shape their perceptions. Hootsuite claims, “If you’re not taking advantage of social, you’re missing out on a fast, inexpensive, and effective way to reach almost half the world’s population.”… Continue reading Social Media Series: How to Leverage Your Instagram Business Account
A business’s LinkedIn page should serve as a marketing tool rather than a conventional “About Us” page. The key objective of a company page is to engage and interact with the audience while building brand awareness. Another key goal should be to retain current followers while building a strong follower count. Here are a few… Continue reading 5 Tips for Improving a Business’s LinkedIn Page
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