Beginners Guide To GA4 Reports For Public Relations
Tracking campaign performance is important for PR professionals. Some powerful tools that help professionals keep track of campaign success are Google Analytics and Google Search Console. In October 2020, Google announced the release of a new analytics platform, Google Analytics 4 (GA4), which replaced Universal Analytics on July 1, 2023. This announcement was met with… Continue reading Beginners Guide To GA4 Reports For Public Relations
