Financial Services

Building trust in regulated, critical industries

Non-profit Communications

Mission-driven messaging and community engagement strategies

Healthcare Public Relations

Managing complex stakeholder relationships in regulated environments

Building Brand Awareness for an Independent Art Academy

Overview Each year, Gage enrolls more than 3,000 students in adult and youth programs, including ateliers and intensives. An additional 8,000 community members engage through free lectures, youth programs, family events, and online learning. The institution wanted to expand their enrollment locally, and elevate their visibility on a national level to attract those truly dedicated… Continue reading Building Brand Awareness for an Independent Art Academy

Making Real Estate Economics Matter to Millions of Californians

The Challenge Affordable housing is one of the main concerns of almost everyone. When USC Lusk Center for Real Estate turned to THO to handle the outreach for its annual USC Casden Forecast it was critical that we can numbers – the forecast focuses on rents in Southern California – and make the relevant. As… Continue reading Making Real Estate Economics Matter to Millions of Californians

Enhancing the brand of a historically black graduate institution (HBGI)

Challenge From pioneering mobile vaccine clinics during the COVID-19 crisis, to hosting impactful community health fairs, amplifying racial justice advocacy, and celebrating the achievements of future physicians on Match Day, CDU is actively shaping a more equitable healthcare landscape. The challenge lies not in the work itself, but in increasing visibility, building brand recognition, and… Continue reading Enhancing the brand of a historically black graduate institution (HBGI)

Measuring Healthcare PR Success: Simple Metrics That Matter

1. Track Media Coverage and Quality Getting media coverage is great—but not all press hits carry the same weight. Go beyond the number of mentions and look at: Use tools like Meltwater or Cision to track placements, impressions, and brand sentiment. These insights are especially useful when rolling out advanced PR strategies in the healthcare… Continue reading Measuring Healthcare PR Success: Simple Metrics That Matter

How Do You Build Brand Awareness Amid Tight Regulations?

SOLUTION Additionally, a white paper was researched and produced to generate leads for the SaaS platform. RESULT By implementing a strategy specifically to “news-jack” this topic, which was top of mind across the nation, hundreds of media placements nationwide were generated. By monitoring local developments and offering insights into what renters and landlords needed to… Continue reading How Do You Build Brand Awareness Amid Tight Regulations?

Tourism & Hospitality Marketing Strategies for Success

Building Trust in Hospitality With over 25 years of expertise, THO is your partner in navigating the intricacies of tourism and hospitality marketing. From luxury travel experiences to food and beverage establishments, we craft tailored strategies that connect your brand with the audiences that matter most. Personalized Tourism Marketing Strategies At THO, we develop fully… Continue reading Tourism & Hospitality Marketing Strategies for Success