Social Media Strategies - Public Relations Agency - The Hoyt Organization

Social Media Series: How to Best Leverage Your Facebook Business Account

Post Consistently and Generate Quality Content It is recommended that businesses post consistently and generate quality content on all social media platforms they use to promote their brand. As mentioned in our previous blog post on how to leverage your Instagram business account, it is crucial to create a posting schedule so followers know when… Continue reading Social Media Series: How to Best Leverage Your Facebook Business Account

5 Ways To Improve Your Non-Profit Website Performance - The Hoyt Organization

5 Ways To Improve Your Non-Profit Website Performance

How You Can Boost Your Organizations Website Performance Here are five ways in which you can improve your non-profit website performance. Use Social Media Platforms To grow your organization’s audience and to let people know what you are up to on a monthly basis, it’s important to stay active on popular social media platforms. Twitter,… Continue reading 5 Ways To Improve Your Non-Profit Website Performance

How to Find Micro-Influencers That Match Your Brand - Social Media - Digital Marketing - The Hoyt Organization

How to Find Micro-Influencers That Match Your Brand

With each passing year, influencer trends shift dramatically, too. The of-the-moment Instagram star is the micro-influencer, a social media personality with a small (1k – 50k) but highly engaged following. Every follower is part of a community and has chosen to be there. Followers are either highly interested in the topic the micro-influencer covers or… Continue reading How to Find Micro-Influencers That Match Your Brand

Why Schools Need Public Relations- Los Angeles Public Relations - The Hoyt Organization

Why Schools Need Public Relations

The NSPRA (National School Public Relations Association) professional definition is: “Educational public relations is a planned and systematic management function to help improve the programs and services of an educational organization. It relies on a comprehensive two-way communications process involving both internal and external publics, with a goal of stimulating a better understanding of the… Continue reading Why Schools Need Public Relations

How to Leverage Your Twitter Business Account - Social Media -The Hoyt Organization

Social Media Series: How to Leverage Your Twitter Business Account

Last year, Twitter.com ranked as the 7th most visited website in the world with 145 million monetizable daily active users. This number continues to grow as users turn to Twitter for information and discourse on current events like the United States political climate and updates on COVID-19. While sometimes it can feel like you’re shouting into… Continue reading Social Media Series: How to Leverage Your Twitter Business Account

Tips for Keeping Your Staff Engaged - The Importance of Professional Development Workshops - The Hoyt Organization

Tips for Keeping Your Staff Engaged: The Importance of Professional Development Workshops

We began by hiring a professional corporate trainer who has worked with over 1,000 people over the past 17 years helping to make employees better equipped to succeed not only in the day-to-day functions of their jobs, but in life as well.  Our trainer led each of our three sessions that were designed to inspire employees… Continue reading Tips for Keeping Your Staff Engaged: The Importance of Professional Development Workshops

Why Construction Companies Need Public Relations - The Hoyt Organization

Why Construction Companies Need Public Relations

Brand Awareness In order to raise brand awareness, The Hoyt Organization (THO) has created and distributed press releases announcing key events, company growth and employee movements. As a result, THO has secured media coverage in top trade media outlets, such as National Real Estate Investor, Real Estate Bisnow, California Builder & Engineer and Multi-Housing News.… Continue reading Why Construction Companies Need Public Relations

Social Media Series: How to Leverage Your Instagram Business Account

1. Optimize Your Bio Your bio is one of the first things users see on your page. It is a snapshot that relays the most important information someone should know about you. It sets the brands tone by quickly highlighting who you are, what you do and how to get in touch with you. Strategic… Continue reading Social Media Series: How to Leverage Your Instagram Business Account

How to ensure social media success for real estate (part 3)

Analyzing What Worked Best Most of the platforms will allow you to see analytics natively, meaning within their own platform. Beyond just figuring out which posts do the best (like a beautifully staged kitchen or courtyard vs. tile flooring or smaller details), you can figure out what kinds of listings are resonating with different demographics… Continue reading How to ensure social media success for real estate (part 3)

How to Ensure Social Media Success for Real Estate

Social media is a powerful tool for almost all industries and professionals. Since real estate is so visual, it’s the perfect subject for social media posts and campaigns. Whether you are a realtor looking to boost your listings and services or a commercial real estate broker leasing spaces in a shopping center, there is a… Continue reading How to Ensure Social Media Success for Real Estate